Multi-channel Campaign Management (MCM)
Two key capabilities prevalent in the Pharma 3.0 world are digitalization and multi-channel campaign management. The 3.0 world is one which brings together planning, engagement and analysis iteratively to drive value, differentiation and continuous improvement in the relationship between Life Science companies, the healthcare community and patients.
Interactive Medica has developed the vision, software components and services needed to compete successfully in the marketplace with a proprietary and differentiated commercial engagement strategy.
The first step in developing business insight is consolidating information into a “single version of the truth”. Contact us to find out how easily and effectively Interactive Medica can help you find your version of the truth.